Engage Your Customers Using Lift and Learn Digital Signage
Retailers facing stiff competition from popular e-commerce sites are rethinking how people shop. It's why retail digital signage is going interactive with experiences like lift and learn digital signage that focuses on the customer experience. To remain relevant and give customers a reason to visit, retailers are working hard to find ways to make shopping more fun. It’s important to note that shoppers often rate their experience based on the time it takes for someone to provide service. How Lift and Learn Work? Retail items are placed on a table or other support accessible to shoppers. Nearby sensors detect a person’s proximity and can tell if someone interacts with the item. As soon as the person touches or lifts the item off the table, a nearby digital signage screen starts playing an ad or an informational clip about the product. Any currently scheduled media is instantly interrupted and the product-specific content takes over the screen. If the shopper picks up more than one i...